（Institute of Quality Development Strategy, Wuhan University; Coordination Innovation Center for Macro Quality Management in Hubei Province）
Abstract: This paper delivers classification analysis according to gender, age, urban and rural, education level and income level based on the questionnaire survey of 31 provinces, 69 cities nationwide in 2014. The survey results and basic conclusions show that there are five obvious characteristics of the Chinese citizens quality. Firstly, citizen quality of male is higher than female. Secondly, citizens have lower quality with the growth of age. Thirdly, the quality of urban residents is higher than that of rural residents. Fourthly, citizens have higher quality with higher education level. Fifthly, the overall citizen quality increases with the increase of income. Based on the findings of the questionnaire survey, the following recommendations are made as: promote the delivery of quality information based on big data platform; improve the quality supervision and public service functions of the government in rural areas; popularize the quality knowledge of lower income group.
Key Words: Citizen Quality；Quality Consciousness；Quality Knowledge；Quality Capability